About the Program

Expressing your creativity through a collection whilst maintaining the business side is part of developing a fashion brand. This course will introduce you to different parts of the fashion industry business. You will gain knowledge of brand development, production flow, and realising your debut collection. All brands have their own personality and creativity, and we are here to help you realise those ideas and creativity into your fashion brand.

  • Fashion Brand Development
  • Brand and Concept
  • Research Methodology
  • Market Research
  • Fashion Trend Research
  • Design development
  • Collection Development
  • Marketing/Brand Management
  • Fashion Industry Overview
  • Production and Finance
  • Marketing Communications
  • Fashion Merchandising
  • Production Flow and Planning
  • Fashion Photoshoot
  • Creating LookBook
  • Digital Fashion Presentation
  • Collection Launch

The primary goal of the course is to offer complete professional training through a personalised curriculum. To ensure that we deliver the best teaching method for our students, we teach using a one-on-one method where students are privately mentored by our instructors. Students will gain experience through tasks, projects, and presentations. You will get a personal guide and feedback through each project to ensure the best development of your skills.

Adapting to the new normal, we will provide a Virtual Learning Experience method through our remote classes.

  • Students have created their fashion brand
  • Students are ready to launch their fashion collections
  • Students have a marketing strategy for their brand
  • Students have a production plan according to their brand
  • Students are ready to enter the market
  • Students have understood the entire production cycle from the creative process to finished product
  • Possibilities of Networking and Participating in International Fashion Events

This course is suitable for advanced students, fashion designers, who want to create their own brands. For Diploma students, Fashion Entrepreneur is the final exclusive class. Students are required to finish their basic stages on Fashion Design and Pattern Making classes, and pass all exclusive classes (Textile Class, Fashion Design Concept, and Digital Fashion Program) before they can take this program.

Through this course, you will be mentored by leading fashion experts in Indonesia, including well-known Indonesian designers with international experience. If the students are ready, we are opening an opportunity to join an important trade show in Europe. By the end of the program, students also have the opportunity to work with our partnered companies. Each class has a limited number of seats, so you will be taught individually according to your goals. The Fashion Entrepreneur program consist of:

  • Personal guidance and feedback from our instructors
  • Practical sessions
  • International certificate upon completion
  • Internship program
  • Opportunity for International Trade Show
  • Opportunity for International Fashion Show
  • Opportunity to be Sponsored for Hong Kong / Seoul Fashion Week

Course Fee, Duration, and Location

Location: IMB Indonesia, Jakarta

Duration: 4-5 months

Lesson Duration: 3 Hours

  • September 2021

Student testimony


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